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Vision

Creativity

Aesthetics

Usability

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Creative Designer

Senior Art Director

I design with people in mind: partners,

recipients and users.

Why me?

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  • Over 15 years of experience
     

  • Formal education in design
     

  • I treat design as part of strategy, process, and achieving business goals
     

  • I start each project by defining needs and objectives
     

  • I understand the principles of design systems
     

  • I consciously manage visual identity, paying close attention to detail
     

  • I design based on cognitive psychology principles, focusing on clarity and user comfort
     

  • I have practical knowledge of preparing materials for print production
     

  • I respect priorities. I tailor solutions to available resources, time, and budget

What I do   

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  • Digital + Print
     

  • KV, Brand Book, Logotype
     

  • ATL, BTL, POS
     

  • Outdoor, Indoor
     

  • UX/UI support
     

  • Illustration, drawing
     

  • Art poster

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Experience

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  • I have worked with creative agencies , publishing houses and editorial offices, one of the largest franchise schools in Poland, and individual clients.

 

  • I supported marketing, HR and UX/UI teams, implementing projects for educational, industry and custom publishing media.

 

  • Experience in the following industries: advertising, education, pharmacy, HoReCa, beauty, custom publishing, lifestyle, retail, services.

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BEHIND THE SCENES · INCLUREAD

How I work 

What lies behind a visual identity?
Research, sketches, ideation and digital prototyping shaped the process behind IncluRead.
From a FigJam discovery board to an interactive brand platform where the client could test directions, challenge assumptions and shape the identity in real time.

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Shall we create something together?
Get in touch: 

imago.hanna.adamczyk@gmail.com

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